B2B-B2C Integration: Orders, Invoices and Data That Flow Without Re-typing
Every order typed twice is a delay and a potential error. B2B-B2C integration connects your systems directly to those of suppliers, distributors and customers, so documents move between companies automatically and people only handle the exceptions.
GOLINE has been building B2B-B2C integration connections for the fresh-food supply chain for years, where volumes are high, margins are thin and a late document means spoiled goods.
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B2B-B2C Integration: Two Flows, One Goal
The two flows have different partners and the same goal:
- B2B links you with suppliers, subcontractors and wholesale customers: procurement, planning and the monitoring of production and logistics across the chain.
- B2C links you with end customers: sales, support and personalised services delivered through digital channels.
Integrated together they give you one value chain with accurate data, full traceability and faster reactions.
Our Integration Engine
We developed our own integration engine for the fresh-food sector and run it in production every day. It speaks the channels your partners already use:
Supported channels:
- SFTP
- FTP
- SMTP
- AS2
- Web Services
The engine collects the documents, validates them, applies your business rules and maps and routes each record to the right system, in both directions.
The same layer handles a handful of partners or hundreds, for every B2B-B2C integration, large or small. For a managed EDI clearing centre with Peppol, QR-bill and GS1 data built in, see GoTrust EDI.
What EDI Is
Electronic Data Interchange is the structured, computer-to-computer exchange of business documents such as orders, despatch advices and invoices between two organisations.
No paper, no manual entry, and four direct benefits:
- Lower operating costs
- Faster processing
- Fewer human errors
- Stronger relationships with partners and customers
With EDI inside your B2B-B2C strategy, the whole chain gains speed, consistency and visibility.
A Typical Flow
Between two trading partners it works like this:
- Company A places an order with Company B.
- The order is generated, transmitted and imported electronically, with no re-typing.
- Both companies see the same data at the same time, and both ship and invoice faster.
The same technology extends to consumers: personalised front ends on top of the same efficient back end.
Ready to Connect Your Partners?
Whether you exchange thousands of B2B documents a day or want a smoother digital experience for your B2C customers, we design the B2B-B2C integration around your systems and your partners.
For information or a quote, write to sales@goline.ch.
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